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Logo vs Logomark - What's the difference?

logo | logomark |

As nouns the difference between logo and logomark

is that logo is logo (a symbol or emblem that acts as a trademark) while logomark is a logo that is the mark of a business or service.

logo

English

(wikipedia logo)

Noun

(en noun)
  • A symbol or emblem that acts as a trademark or a means of identification of an institution or other entity.
  • (science) A single graphic which contains one or more separate elements.
  • An ensign, a badge of office, rank, or power.
  • logomark

    English

    Noun

    (en noun)
  • A logo that is the mark of a business or service.
  • * 1973 , Art direction (volume 25)
  • A new logomark consisting of a basic stem outline incorporating the PR Exposure initials in a continuous line has been introduced by the Chicago based firm.
  • * 1993 , David A. Aaker, Alexander L. Biel, Brand equity and advertising (page 61)
  • Many Japanese TV commercial films carry corporate logomarks at the end to identify the products' mother brand.