pureplay

As an adjective pureplay is

whose sole business activity is over the internet.

As a noun activity

is the state or quality of being active; nimbleness; agility; vigorous action or operation; energy; active force; as, an increasing variety of human activities.

As an adjective pureplay is

whose sole business activity is over the internet.

As adjectives the difference between business and pureplay

is that business is of, to, pertaining to or utilized for purposes of conducting trade, commerce, governance, advocacy or other professional purposes while pureplay is whose sole business activity is over the internet.

As a noun business

is (countable) a specific commercial enterprise or establishment.

As adjectives the difference between sole and pureplay

is that sole is only while pureplay is whose sole business activity is over the Internet.

As a noun sole

is a wooden band or yoke put around the neck of an ox or cow in the stall.

As a verb sole

is to pull by the ears; to pull about; haul; lug.