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Brand vs Design - What's the difference?

brand | design |

As an adjective brand

is burnt, branded.

As a noun design is

design (creative profession or art).

brand

English

(wikipedia brand)

Noun

(en noun)
  • A piece of wood red-hot, or still burning, from the fire.
  • * Palfrey
    • Snatching a live brand from a wigwam, Mason threw it on a matted roof.
  • (archaic) A sword.
  • * (John Milton)
    • Paradise, so late their happy seat, / Waved over by that flaming brand .
    (Tennyson)
  • A mark of ownership made by burning, e.g. on cattle, or to classify the contents of a cask.
  • A branding iron.
  • A name, symbol, logo, or other item used to distinguish a product or service, or its provider.
  • *
  • *
  • *
  • A specific product, service, or provider so distinguished.
  • Any specific type or variety of something; a distinct style, manner.
  • * '>citation
  • * '>citation
  • The reputation among some population of an organization, of the products sold under a particular brand name, or of a person.
  • Any minute fungus producing a burnt appearance in plants.

    • Synonyms

    * trademark, logo, brand name, marque, tradename, proprietary name * (reputation) repute, name, good name

    Derived terms

    * brand awareness * brand equity * brand image * brand linkage * brand name * brand parity * brand stretch * branding * branding moment * own brand

    See also

    * * * * * * * * Picture Sorts * trademark * servicemark

    Verb

    (en verb)
  • To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound.
  • :When they caught him, he was branded and then locked up.
  • To mark (especially cattle) with a brand as proof of ownership.
  • :The ranch hands had to brand every new calf by lunchtime.
  • To make an indelible impression on the memory or senses.
  • :Her face is branded upon my memory.
  • To stigmatize, label (someone).
  • :He was branded a fool by everyone that heard his story.
  • *
  • *:I had never defrauded a man of a farthing, nor called him knave behind his back. But now the last rag that covered my nakedness had been torn from me. I was branded a blackleg, card-sharper, and murderer.
  • *{{quote-news, year=2011, date=October 23, author=Phil McNulty, work=BBC Sport
    • , title= Man Utd 1-6 Man City , passage=As Ferguson strode briskly towards the Stretford End at the final whistle, he will have been reflecting on the extent of the challenge now facing him from the club he once branded "noisy neighbours".}}
  • (marketing) To associate a product or service with a trademark or other name and related images.
  • :They branded the new detergent "Suds-O", with a nature scene inside a green O on the muted-colored recycled-cardboard box.

    • Adjective

    (-)
  • (advertising) Associated with a particular product, service, or company.
    • That computer company has brand recognition.
    Have we settled on our brand name?

    Related terms

    * brand new * rebrand ----

    design

    English

    (wikipedia design)

    Noun

    (en noun)
  • A plan (with more or less detail) for the structure and functions of an artifact, building or system.
  • A pattern, as an element of a work of art or architecture.
  • The composition of a work of art.
  • Intention or plot.
  • * M. Le Page Du Pratz, History of Louisisana (PG), p. 40:
    • I give it you without any other design than to shew you that I reckon nothing dear to me, when I want to do you a pleasure.
  • * '>citation
  • * '>citation
  • The shape or appearance given to an object, especially one that is intended to make it more attractive.
  • * '>citation
  • The art of designing
    • Danish furniture design is world-famous.

    Derived terms

    * architectural design * design by contract * design pattern * hardware design * software design

    Related terms

    * designer

    Verb

    (en verb)
  • (obsolete)  To assign, appoint (something to someone); to designate.
  • * 1646 , (Thomas Browne), Pseudodoxia Epidemica , I.10:
    • he looks not below the Moon, but hath designed the regiment of sublunary affairs unto inferiour deputations.
  • * Dryden
    • He was designed to the study of the law.
  • To plan and carry out (a picture, work of art, construction etc.).
  • * {{quote-book, year=1963, author=(Margery Allingham)
    • , title=(The China Governess) , chapter=1 citation , passage=The huge square box, parquet-floored and high-ceilinged, had been arranged to display a suite of bedroom furniture designed and made in the halcyon days of the last quarter of the nineteenth century, when modish taste was just due to go clean out of fashion for the best part of the next hundred years.}}
    Primitive people believe that gods designed the Earth and humans.
  • (obsolete) To mark out and exhibit; to designate; to indicate; to show; to point out; to appoint.
  • * Shakespeare
    • We shall see / Justice design the victor's chivalry.
  • * Beaumont and Fletcher
    • Meet me to-morrow where the master / And this fraternity shall design .

    External links

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    Anagrams

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